Max6mum Marketing

We have stepped up the marketing for our retail brand MAX6MUM SECURITY® with the aim of establishing the brand as the “go to” for security and safety solutions.

The last month has seen some new developments for MAX6MUM SECURITY® with the launch of the new consumer website and the introduction of two new characters to the MAX6MUM SECURITY® family. We have also recently run a radio campaign to promote the Baby and Child Window-Safe™ Restrictor and are now sponsoring the Smooth Radio North West Toy Appeal. ... read more >

UAP’s 3 Ways to 3 Stars

Adding high security to your doors doesn’t have to cost the earth. We have devised three affordable ways in which you can achieve the important TS007:2012 Kitemark three star rating with Secured by Design approval.

The three star security rating was developed by Glass and Glazing Federation and Door and Hardware Federation in response to thieves using more sophisticated ways of breaking into doors which have been broadcast on the internet. The Kitemark gives individual products a one, two or three star rating. These products can then be used on their own or combined to achieve three stars. ... read more >

The MAX6MUM SECURITY iPad App has arrived!

The eagerly awaited MAX6MUM SECURITY App, which was previewed at the FIT Show, is now available to download for FREE for iPads. The app enables the user to create their own MAX6MUM SECURITY door which will protect against burglars, vandals and bogus callers.

The app received a positive reception at the FIT Show as it enables the customers to have a catalogue of available door hardware and door security products in the palm of their hands, and they can even see what the product looks like on a door. ... read more >

Tailored Marketing – WHAT you want, HOW you want it, WHEN you want it!

We have recently invested in a high quality, professional printer so we can now print out whatever we want instantly. This means that we can tailor our marketing materials to our customers. So if you want a poster with your logo and information on it, we can give it to you.

We believe that the printer will open many more marketing possibilities for both us and our customers. We can tailor leaflets, flyers brochures etc  to specific customers, regions and industries. We will also have much more flexibility as we will not have to comply with minimum quantities that are required from printing companies, and we will eliminate the lead time. We can print our desired quantity instantly. ... read more >

Take Your Sales to the MAX6MUM

MAX6MISE Your Trade Counter

Those of you who came to the FIT Show may have seen a muscly “Superhero” walking the halls, or you may have seen his face on a cupcake and wondered what it was all about. If you came to see us on our stand all would have been revealed, for those of you who didn’t we have launched a brand new range of retail products, MAX6MUM SECURITY.

We have developed architecturally specified products at very reasonable prices to both yourselves and the consumer. The range of products come in high impact yellow and black blister packaging and is backed by full marketing support making MAX6MUM SECURITY ideal for those of you with trade counters. ... read more >

YouTube Key Feature in UAP TradeLock’s Marketing Strategy

UAP TradeLocks are now using YouTube as a fundamental marketing tool to demonstrate key features of all products, show latest innovations and to promote company news.

We have already been using the popular social media site for two years but will now use it as an important part of their marketing strategy. YouTube provides us with the opportunity to share videos easily and to promote them amongst a targeted audience through other channels such as Twitter and Facebook. ... read more >

Have you subscribed to the Locks and Security Monthly Magazine yet?

Following months of planning and preparation, the Locks and Security Monthly Magazine was finally launched in September, bringing professional locksmiths the latest industry news, product updates, technical articles, business improvement features, reviews and essential product information.

With the September issue focussing on Cylinders, the 65 page publication brought readers up to date on all that has happened since bumping and snapping were made public, and gave an insight into what each cylinder can offer to the public and at what cost. Unlike other locksmith publications, the LASM provides its readers with a lively and informative mix of news, people, events, marketing and in-depth articles on ‘key’ subjects. It’s well worth a read. ... read more >